Scotland’s most (in)credible business
and marketing event.
Give your business the thrill of its life.
This is YOUR day to get inspired, learn new skills and make the connections
to make 2026 your best business year yet.
Join Abi Sea, Niki Hutchison and the UK's most talented speakers, experts
and trainers for an unforgettable day in Edinburgh.
Final Release Tickets available now £234 inc. VAT
4th Annual Event. Last Few Tickets
Thursday 5 February 2026
9am - 5pm
Ghillie Dhu, Edinburgh
Featuring:
✓ 16 Talented speakers ✓ Skills workshops ✓ Networking
✓ Mastermind Sessions ✓ Expert Panels ✓ Q&As
✓ Delicious Lunch & Refreshments
✓ Amazing Prizes ✓ Chilled-out After Party
We said that AIM is no ordinary business event.
Here’s what makes us different…
⭐ Generous speakers
Our expert speakers don't just deliver their session and disappear, they roll up their sleeves and join in on the adventure. They sit at the tables, join the workshops and network alongside everyone else. Not because we make them, because AIM is so good - they actually want to be there.
⭐ Mastermind Q&A
Ever wished you could call up an industry expert, ask them a question and get an answer based on your exact situation? Well, now you can.
Every year we bring industry experts to our tables to shed light on your biggest blocks or challenges. These small-group sessions are our most popular segment and prove incredibly valuable for everyone
⭐ Powerful Panels
We invite experienced business owners to join our panel to share their experiences and insights on topics that relate to us all. We feature people with a diverse range of lived experiences, from different industries to tell us what’s worked for them and share their lessons in business and in life.
This year’s topic is: Levelling up, without burning out - bring your questions and let’s get the conversation going.
⭐ Non-cringey networking
At AIM, we build in networking sessions that aren’t forced or cringey. We make sure great people get to meet great people. So if you’re looking for your next podcast guest, someone to work with, get some advice, or just to have an informal chat with, we provide the space to do that.
Our no-pitch policy means there won’t be a cheesy sales tactic in sight.
⭐ Delicious food and drinks
We know the most important part of any event is the food (there’s no point pretending is there?!) so we make sure you’re well fed and hydrated throughout the day. We have plenty of refreshment breaks, sweet treats, tasty drinks and a delicious lunch - all included in the price of your ticket.
Don’t say we’re not good to you.
⭐ Chilled out after party
Don’t think you can face any more organised fun after a busy day at Adventures in Marketing? Levelling up is exciting, but it can be tiring, too.
That’s why our after party is nice and chilled. Join us for informal drinks after the event where you can download the day with your new business besties.
⭐ Amazing people at your table
Our ticket holders are THE MOST important part of the day. We attract talented, funny and friendly business owners who are ready to share their own knowledge and experiences as much as learn from others.
Our attendees are the reason AIM is described as warm and lovely. We all know that there is more than one path to business success - and we all choose connection over competition and an adventurous spirit.
Ready to join us?
BE QUICK!
AIM 2026 is nearly here, and we always sell out.
I met some amazing business owners at last year's AIM. I invited a few of them to be guests on my podcast and booked Amanda Webb to speak at an event I hosted in Glasgow. AIM was so brilliant for networking and collaborating with others, genuine connections for true business growth”.
Sooz Young, Technology Coaching
“You never know who you’re going to meet at AIM. I met lots of potential clients last year, and keep in touch with them all. I came as a ticket holder last year and have been hired by Abi and Niki to help them with this year’s event. You could be sitting beside your next client without even realising it!”
Louise Chapman, Freelance event support
Adventures in Marketing 2026: The Lineup
Time to meet our speakers…
We’ve curated a cast of speakers and experts who have all made bold moves in their business. They’ve used the idea of ‘levelling up’ as their springboard to reach new levels of success. And now, they’re taking to the stage to help you do the same.
Tamu Thomas
Keynote Speaker, Strategist & Author
Niki Hutchison
Marketing Strategist & AIM Co-Host
Abi Sea
Messaging Expert & AIM Co-Host
Lindsay McGlone
Founder, Content Creator & Activist
Anna Payne
Sales Expert & Business Growth Strategist
Kay Suthar
Podcast Strategist & Agency Owner
Luan Wise
Author & Marketing Trainer
Louise Brogan
LinkedIn Consultant, Podcaster & Agency Owner
Dan Knowlton
Digital and Social Media Marketing Expert
Aaminah Amin
Founder, Author & Business Strategist
Kelly Ling
Growth & Brand Strategist
Sooz Young
Tech Trainer & Digital Skills Leader
Rachel Arnold
Creative Entrepreneurs Club
Abigail Mills
Founder Rose & Thistle Social
Anne Leatherland
Expert Voice Coach
Mystery Host
Meet your hosts:
Niki Hutchison & Abi Sea
We’re Abi and Niki, two friends who like to come up with creative ideas, and then roll up our sleeves and make them happen.
We created Adventures in Marketing because we couldn’t find inspiring and exciting business events in Scotland.
We place friendship, inspiration and (most importantly) action at the heart of Adventures in Marketing. It’s our job to give you an amazing experience. The best time, while getting all the tools you need to reach your goals.
And we’re pretty damn good at our jobs.
Niki is an entrepreneur and multi award-winning marketing strategist, passionate about teaching founders how to go from overlooked to fully booked®.
Abi is mad about messaging. She works with service providers on x-ray messaging so they can get visible online and talk about their work in a way that feels great (and brings in sales).
Adventures in Marketing is Scotland’s longest-running business and marketing event. Here for ambitious, talented and creative business owners and solopreneurs.
Thanks to AIM, gone are the days when you waste your time on marketing events that feel like sneaky sales pitches. Networking with fake smiles and limp handshakes, and training sessions that are so flimsy YOU could have led the session.
Now in its fourth year, we bring the UK’s most inspiring and talented marketers to our stage. And passionate, dynamic and ambitious guests to network with. This year’s theme is Levelling Up.
Say goodbye to your comfort zone and hang on tight. With us by your side, you’re going on quite the ride.
Featuring Live Talks, Q&A Sessions, Masterminds, Networking, Parties, Prizes, Lunch & Refreshments, Random Acts of Kindness and more.
You’ve found your people.
Adventures in Marketing is an incredible community of inspiring and friendly and bold entrepreneurs. Join us for one incredible day.
You’ll leave Adventures in Marketing with a new sense of achievement.
Armed with the goals, ideas and the tools to go bold in 2026.
For bold and ambitious business owners ready to level up…this event is for you.
You’re passionate about your work, and success feels within reach.
Be part of the adventure, and we’ll show you how to reach out and grab it.
Adventures in Marketing is…
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Inspirational. A full day of fabulous talks and practical sessions covering everything you need to make sales more easily in your business. Yes, even in today’s climate!
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Incredible connections. Meet people excited to partner with you, buy from you, introduce you, or all three.
Connect, collaborate, create. -
Immersive sessions in adventurous formats. Mastermind tables, group workshops, interactive Q&As and relaxed networking.
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Social. After parties, dinner events, prizes and surprises. Expect the unexpected, and have fun while you learn.
Incredible Speakers
Workshops & Panels
Inspiration & Learning
Networking & Skill Sharing
Parties & Connection
Inspirational Panels
WHO IT’S FOR
This one’s for the bright, bold and determined business owners out there.
We’re passionately anti-corporate here at Adventures in Marketing. We’re not your average business event, so you might wonder if this is the right event for you.
You’re gonna LOVE AIM if you…
Are sick of the ‘I’m struggling’ narrative - you’re ready to leap over anything in your way and make this AMAZING business of yours a success.
Want to love marketing and promoting your business as much as you love the rest of it.
You’re not always the most confident networker, but want to get visible, meet new people and get better at networking and talking about your work
Know you’re brilliant at what you do, and you’re ready for the world to know it.
Done with cringey events full of people who don’t get you (or want to sell to you)
Want practical strategies and GREAT ideas that will work for you and your business
Don’t want to do this work by yourself anymore. You want to meet kindred spirits who inspire, challenge and motivate you to keep going.
Want to learn from experts and leaders who have been where you are now and have found success without stepping on people to get there.
It’s probably not the right event for you if you…
Like bro marketing or traditional events
Want get-rich-quick tactics, hacks or magic bullets (we’re all about steady growth and sustainable actions)
Sign up for events to pitch your services to everyone you meet (we’re a no pitch event, and all the better for it).
Want basic tips you could find online
Are you still with us? Brilliant.
You're exactly the kind of person we want in the room.
Want to know what all the fuss is about?
Still have questions?
We get it, with over 50+ big business events to attend each year, you have to choose wisely. You probably have a few questions about AIM, so let’s address them.
If your question isn’t answered here, drop us an email
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Our doors open from 8.30am and we begin at 9am.
We’ll finish around 5.30pm -
Bring anything you need to take notes and to share your contact details with others.
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We recommend thinking of a few questions you’d like to ask - either at the mastermind tables, during networking or for the expert panel.
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Yes. There is a lift to the main event area and a ramp to access the building.
Please let us know if you need additional support. -
There are car parks and parking areas in this part of the city. The NCP car park on Castle Street is the closet. It’s always best to check ahead. It’s easily accessible from both Waverly and Haymarket Train Stations
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This isn’t something we offer.
100+ bright and bold business owners are coming to Edinburgh on 5 February for Adventures in Marketing.
They're ready to level up. They're done with doing it alone. They want real connections, practical strategies and a damn good day out.
Will you be one of them?
We're on our last tickets. Don't leave it too late.
You’ve made it all the way to the bottom of the page, and there’s only one thing left to do.
Grab your ticket now! Join us as we come together to accelerate our business growth.
Set your compass in the direction of the beautiful city of Edinburgh, bring an open mind and a sense of adventure.
Leave with knowledge and sales skills, a stronger network and a boost of energy to drive you forward.